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Current as of January 01, 2024 | Updated by Findlaw Staff
(a) The commission shall establish marketing guidelines for Medicaid managed care organizations, including guidelines that prohibit:
(1) door-to-door marketing to a recipient by a Medicaid managed care organization or the organization's agent;
(2) using marketing materials with inaccurate or misleading information;
(3) making a misrepresentation to a recipient or provider;
(4) offering a recipient a material or financial incentive to choose a Medicaid managed care plan, other than a nominal gift or free health screening the commission approves that the Medicaid managed care organization offers to all recipients regardless of whether the recipients enroll in the plan;
(5) using a marketing agent who is paid solely by commission; and
(6) face-to-face marketing at a public assistance office by a Medicaid managed care organization or the organization's agent.
(b) This section does not prohibit:
(1) distributing approved marketing materials at a public assistance office; or
(2) providing information directly to a recipient under marketing guidelines the commission establishes. (Gov. Code, Secs. 533.008(a), (b).)
Cite this article: FindLaw.com - Texas Government Code - GOV'T § 540.0055. Marketing Guidelines - last updated January 01, 2024 | https://codes.findlaw.com/tx/government-code/gov-t-sect-540-0055/
FindLaw Codes may not reflect the most recent version of the law in your jurisdiction. Please verify the status of the code you are researching with the state legislature before relying on it for your legal needs.
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