New York Consolidated Laws, Personal Property Law - PEP § 505. Advertisement

(a) that the transaction advertised is a rental-purchase agreement;

(b) the total number of payments and the total amount to be paid to acquire ownership, which amount shall be explicitly labeled “total cost”;  

(c) the circumstances under which the consumer can acquire ownership rights;  and

(d) whether the advertised terms are for new or used merchandise.

(a) that the merchandise offered may be new or used;

(b) that transaction advertised is a rental-purchase agreement;  and

(c) that the consumer does not acquire ownership rights unless the consumer complies with the ownership terms of the agreement.

(a) the cash price of the merchandise;

(b) the amount of the periodic payment and the total number of periodic payments required for ownership;  and

(c) the total amount that must be paid to acquire ownership of merchandise, which amount shall be explicitly labeled total cost.