New Jersey Statutes Title 27. Highways 27 § 25A-43

a. The South Jersey Transportation Authority shall adopt, in consultation with the Department of Agriculture and pursuant to the “Administrative Procedure Act,” P.L.1968, c. 410 (C.52:14B-1 et seq.), rules and regulations to provide for and encourage the sale of agricultural products labeled “Jersey Fresh” , other agricultural or horticultural products grown and raised in the State, and “Made With Jersey Fresh” products that are baked or made with “Jersey Fresh” products, at service areas along the Atlantic City Expressway. These rules and regulations shall include, but need not be limited to, provisions allowing for:

b. To the extent necessary, appropriate, and practicable, the South Jersey Turnpike Authority shall initiate discussions with contracted vendors at service areas concerning the promotion and sale of agricultural products labeled “Jersey Fresh” and other agricultural or horticultural products, and “Made With Jersey Fresh” baked goods and other food products, at service areas and shall incorporate any necessary provisions in the contracts of the vendors to allow for the promotion and sale of these products at service areas along the Atlantic City Expressway.